Email Marketing Guide for Content Creators [Table of Contents]

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This is a free guide. No opt-in required. Have friends who want to learn/up their email marketing? Share this guide with them: https://guide.birdsend.co

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2,355 creators have taken our email mistakes challenge to fix their mistakes 👉 How hard can the challenge be? 😅

💭What folks say about this guide

Advanced in email marketing?

Choose your own adventure below by clicking on specific topics you want to learn. Here's why this guide is free and what you'll get from it.

New to email marketing?

I recommend you consume from start to finish. Then implement, 1 baby step at a time.

A - Why free?

🤷0.0 - Why free and what you'll get ✅0.1 - How to use this guide

B - Email marketing is not only about newsletters

🙅‍♂️0.2 - Email marketing ≠ newsletters 💪0 - Challenge / Action Step

C - Why email marketing to grow your sales (brain)

1 - Email marketing stats & audience types

🧟1.1 - RIP & bullshit stories 👍1.2 - Why email marketing is the best way to sell intangible products / services 🦹1.3 - If you rely on social media or Google to bring traffic 💪1 - Challenge / Action Step

2 - How to make money from your email list

🥠2.1 - Have own products 💰2.2 - No products but have list, how to earn money?💪2 - Challenge / Action Step

D - Exposure & Awareness (legs)

3 - How to get folks to notice & check you out

⚱️3.1 - 3 stages of the Mahhhney funnel 🗣️3.2 - Niche communities 💪3 - Challenge / Action Step

E - Getting Subscribers (arms)

F - Engaging w/ subscribers, building relationships, & selling (hugs & kisses)

8 - Ideas to write about & email frequency

✍️8.1 - Actual thing to write about 📧8.2 - 2 types of email messages 🕖8.3 - How often should you email 💡8.4 - Broadcast ideas 💵8.5 - Email sequences / series ideas 💪8 - Challenge / Action Step

9 - How to write high converting emails (Email Copywriting)

🗝️9.1 - 3 keys when writing emails 🏄9.2 - 7 more tips for writing great emails ☄️9.3 - Writing framework for sales emails 🦸9.4 - Writing framework for non-sales emails ▶️9.5 - 6 tips to writing compelling CTAs 💪9 - Challenge / Action Step

10 - How to get more email opens

💥10.1 - 6 non-subject lines 💬10.2 - 8 subject lines for more email opens 🥺10.3 - "The Beggar Squeeze"🔁10.4 - Resend to unopens 👉10.5 - Segmentation 🌟10.6 - How to reduce emails going to spam 💪10 - Challenge / Action Step

11 - Opens & clicks = vanity metrics

🥶11.1 - Opens & clicks is an inaccurate way of measuring business performance 💪11 - Challenge / Action Step

G - What Next?

12 - Next steps

👊12.1 - Take action TODAY 💬12.2 - Shame / compliment me or both 📲12.3 - I'd love to hear from you

Bonuses

🧠Mindmap 💣38 Email Writing Prompts ☕7 Opening Lines / Lead-Ins

Quick Wins

📈Quick Wins (incl. 10-min Email Sales Funnels)

Who created this guide?

😜Boring profile of Welly 🙏Thank you

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"Subscribe to my newsletter" = my biggest pet peeve 😅 I make your emails get more opens, clicks & sales. Here's how I can help with emails: → EmailWindfall.com → 30MM+ emails/mo via BirdSend

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